Why Use Lead Generation?

Lead Generation is not like Google’s PPC Adwords activity where you bid higher and higher rates to gain priority over your competitors.

And is not the same as CPA affiliate activity with its expensive upfront set up costs, maintenance fees with no guarantee of any returns on this initial investment. There are lots of other marketing activities and tools that businesses use to find new customers. Lead generation should have a place in most marketing budgets and if done well, can offer a very competitive ROI when compared to other activities.

So why use lead generation?



Finding Your Customers

Using our network of registration paths, Response Link is sure to have a solution to fit most scenarios and most budgets.

And with literally thousands of options, we can help guide you in the right direction.

Our technology LE-APP then performs all necessary checks on data captured information, ensuring the details provided are correct by using best industry standard tools.

This ensures that you spend more of your time speaking to your prospective customers rather than chasing a lead that is never going to go anywhere.




Intelligent Customer Targeting Solutions From Response Link

Response Link is a customer targeting solution provider, providing enhanced performance-based marketing opportunities from our UK offices. We specialise in finding consumers that are interested in your offers, enhance them with validation and verify their details to qualify the lead as genuine before delivering this lead to you on a PPL basis. We can help provide you with a qualified lead generation campaign on a PPL basis through our range of lead generation services. Effectively managing your marketing budget to ensure you obtain the best ROI.

Lead Qualification

We are constantly looking for new innovative ways of generating a qualified lead and with enhanced features and new tools being developed, we are able to provide a qualified lead that has the best possible chance of converting into a new customer. Contact us today; we can help you with lead generation on a PPL basis.

Our clients pay a pre-agreed rate for each lead generated which means no upfront risk to your marketing strategy with any of our programmes.

Our Latest News & Views

With an increase in registration paths over the past 3 months and the newly launched www.savingon.co.uk, we are now able to service clients with a larger requirement for leads and a requirement for more sophisticated information about the consumer...
Gettimng too many calls?

Too Many Phone Calls

Monday, Oct 29 2012

Whilst we are advocates of a swift follow up to a lead generated online and this is backed up in a Harvard… Read More


Dealing with duplicate enquiries

Tuesday, Oct 16 2012

Marketeers will often seek to scrub duplicate enquiries from their bill in much the same way as data buyer will look for… Read More


Data capture of genuine telephone numbers is a challenge

Tuesday, Oct 16 2012

Lead generation comes in different shapes and sizes. A consumer that is actively searching the web for a particular product that fills… Read More


SavingON.co.uk – new consumer site for finding better deals

Tuesday, Oct 16 2012

SavingON.co.uk where you will have the ability to request information and receive offers free of charge from any one of our carefully… Read More


5 Things to Avoid In Your Lead Nurturing Campaign

Thursday, Sep 27 2012

A recent report from Forrester Research, suggests that 50% more leads are ready to sell to at 33% less cost when a… Read More

TL Logio

Telephone Lead Generation

Friday, Sep 21 2012

The Telephone Link lead generation programme has gone from strength to strength and has undergone recent major development which means we have… Read More